USAGE Beauty clinic, commercial, interior design STATUS Built, 2016 LOCATION Ave. Pierre Péladeau, Laval, Qc, Canada
45°33’51.1″N 73°44’42.4″W
AWARDS AND DISTINCTIONS
– Grand prix du design 2016 / Branding and signage category / winning project
The NuFace Universe concept was initially inspired by the image of the butterfly, the branding element shared by all three Nuface Universe franchises. It was essential that the Univers NuFace space embody not only the harmony of the three identities, but also the specificity of each. The strategy was to develop a sleek, bright and glamorous interior, linking the three corporate identities through colors, textures and materials. Using parameterisation, the team used the microscopic texture of a butterfly’s wings to create repeated patterns in each zone. Which result to an abstract, contemporary and fundamentally connected to the client site.
